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WATCH: SHINee Shows How It’s Done In “HARD” MV

ByKatherine

June 2, 2023 , , , ,

On June 26th at 6 p.m. KST, K-pop veterans SHINee returned with their latest full studio album along with a music video for their comeback track, “HARD!”

The hybrid hip-hop dance song combines boom bap, R&B, and 90’s hip-hop with intense piano sounds and SHINee’s strong vocals. It was written by KENZIE and embodies the group’s determination to continue into the future with a firm resolve to overcome challenges in their own characteristic way.

HARD marks SHINee’s eighth full-length album and features 10 tracks in total which represent their wide range of musical colors. This is the group’s first album release in over two years and comes shortly after SHINee celebrated their 15th anniversary as a group.

Watch the music video here!

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Katherine has been following SM artists since 2011. Holds a fondness for SEVENTEEN and NCT. Recommends (G)I-DLE, Dreamcatcher, and XG. Reads just about anything and is currently easing back into full novels. Raising a pride of demanding cats. Trying to lose weight but currently losing the fight against delicious food.

MEDIA: SMTOWN