GH Entertainment labelmates B.I.G and 3YE have come together to form the co-ed project group 777 (Triple Seven)!
Making their debut on August 10th at 6 p.m., their first track “Presente” is a Latin pop dance song with emotional melody lines and a moombahton groove based on an energetic trap beat.
Steven Lee (who worked on the international theme “In Memories” for Marvel’s “Avengers: Age Of Ultron,” in addition to countless popular K-pop songs) joined Spanish singer-songwriter Paula Rojo to produce the track.
The first digital single album Presente features two different versions of the title track: one in Korean and one in Spanish. The Korean lyrics were written by composer Wooziq and electronic DJ Myo while Steven Lee and Paula Rojo penned the Spanish lyrics. The bold couple performances and the combination of co-ed voices showcase new charms from B.I.G and 3YE which have not been shown before.
In the last ten months, B.I.G saw the departure of two original members— Benji and Minpyo— after they both decided not to renew their contracts. Meanwhile, 3YE was formed in 2019 as a result of members of the former group Apple.B leaving the agency and three remaining members re-debuting as a new group.
B.I.G’s last comeback was back in 2019 with the song “Illusion.” It was released in English and Arabic as a gift to fans who showed them immense love for their covers of popular Arabic songs, making them the first K-pop group to release an original song in the language.
3YE has also gained an international following, earning the praise and love of Spanish-speaking fans for their covers in Spanish. The group recently became the first K-pop group to hold an exclusive online concert for Latin American fans on platform +VIVO, with over 13,000 fans from over 22 countries joining them for the 2-hour show.
Now, both groups are displaying their unique chemistry and synergy together with this new project! Through 777 (Triple Seven), GH Entertainment plans to present songs and sensuous performances to fit the current season.
Check out 777 (Triple Seven)’s debut “Presente” music video below!
Let us know your thoughts by tweeting to us @whatthekpop1 or leaving us a comment on Facebook and Instagram!
Justin is a K-pop fan from Australia who is passionate about shining a light on underrated and lesser known groups and artists. A lover of all types of music, devoted television drama and soap opera fan, and part-time video game nerd.
MEDIA: GH Entertainment