Thu. Sep 19th, 2024

TWICE Sets Eyes On American Audiences Through New JYP Entertainment Partnership With Republic Records

JYP Entertainment and Republic Records have entered into a new partnership!

On February 24th, Billboard reported the news through an exclusive report, revealing that TWICE would be setting their eyes towards American audiences via the new partnership.

Monte Lipman, the founder and CEO of Republic Records, spoke about the new partnership by stating, “I’ve known J.Y. Park for the last two decades and have always admired his company’s extraordinary success and trajectory. The organization’s vision and groundbreaking achievements have placed them at the forefront of popular culture. We are thrilled to partner with such a dynamic team of executives and their amazing artists, including multi-platinum global superstars TWICE.”

In the meantime, JYP Entertainment’s CEO Jimmy Jeong also revealed his thoughts on the partnership. “We are so excited to make a strategic alliance with the ‘No. 1’ label Republic Records,” he stated. “Through our strategic alliance for TWICE, we strongly hope to present the next level of K-pop to fans all around the world.”

Republic Records is based in the U.S. and is a sub-label of Universal Music Group. The record company is home to artists like Ariana Grande, Drake, and more. With the success of their artists, the label became the number one label on Billboard’s 2019 year-end charts.

Stay tuned for more details about the partnership, as well as what it means for TWICE’s future! You can also click here to read Billboard’s full report.

Media: JYP Entertainment
Source: Billboard